Daktronics LED Scoreboard and Campus Communication ... Made Possible by Sponsors

Campus-wide LED video displays and communication tools are powerful for activating student careers as well as fans, but funding these projects can make them non-starters. Daktronics again shares thought leadership as well as technology leadership in a recent podcast and blog featuring a brilliant sponsorship model for developing LED projects and student curriculum.

In their podcast, Daktronics spotlights a recent project -- Idaho Central Credit Union (ICCU) and their innnovative approach to sponsoring impactful campus LED technology. It's a thought-provoking example of community engagement in development opportunities for schools and students. A successful community business (such as ICCU) invests in upgrading to campus-wide, programmable LED displays. Not only can the sponsor benefit from branding and advertised content, but they enable the school to sell advertising and incorporate event-management training into their curriculum.

Three Fundamental Drivers of the ICCU Sponsor Approach for Developing Campus LED Projetcs:

1. Revenue generation. Displays give schools new opportunities to raise money through advertising.
   

2. Educational experience. Students learn how to create and manage digital content, run live events, and operate professional-level equipment.
   

3. Student opportunity. Through programs like Daktronics’ Crew Connect, students can showcase their work and even be recruited based on their creative skills.

How is this sponsorship project a potential game changer for any school trying to cost-justify campus-wide LED projects and related career-building opportunities for students? Take a look at the Daktronics blog, and consider sharing it with community business leaders who would consider the opportunity. Contact us at Scoreboard Enterprises for sizing, scoping and planning LED projects to share with potential sponsors.