What Do LED Video Scoreboards Cost?
- Mike Renwick
- Feb 23
- 3 min read
… Not as Much as They Can Make. High Schools and Colleges Are Finding That the Costs of Installing LED Video Scoreboards, from Outdoor Jumbotrons to Wall-Mounted or Center-Hung Scoreboards, Can Be Quickly Offset or Covered by Sponsorships, Advertising Revenue, Student Pathways Curriculum, and Enrollment Appeal.
As reliable as they can still be with maintenance and repair, bulb-lit and early-model electronic scoreboards are steadily being replaced by LED Video Scoreboards. Most Athletic Directors and School Administrators are somewhere in the evaluating process – from getting pressure to upgrade, to researching the costs of replacing their aging scoreboards, to looking at technology and funding options. When they make the investment, they find that they have a new channel for advertising revenue plus hands-on Student Pathways curriculum. In short, video scoreboards cost more, but they do so much more … for the fans and community, for the students, and for the schools.
At Scoreboard Enterprises, we have been in the scoreboard installation and service business for more than 50 years, including 40-plus years as the Daktronics supplier for the New England market. We have a unique perspective at this ‘crossroads’ in the history of scoreboards. We still love, support, maintain and service traditional scoreboards with parts and service. We also help clients make the transition to LED video scoreboards and campus-wide communications through LED screens, plus the software to manage them. The new technology simply unlocks a broad and expanding range of benefits beyond scoring, particularly including event-production opportunities for the students. Here’s a look at the primary questions and opportunities when considering Digital LED Video Scoreboards and Jumbotron screens.
What Do Digital, LED Scoreboards and Jumbotron Screens Cost?
Many scoreboard owners are under pressure to upgrade to LED Video Scoreboards, so they are searching “video scoreboard costs” online. You have to be careful about “average costs”. Average isn’t accurate for any specific installations, needs and opportunities. However, here are some general ranges of LED Video Scoreboards, installed:
Broadly, Digital/LED Video Scoreboards and Jumbotron Screens
$40K – $1 million+
Indoor Displays
Small: $40K – $60K
Medium: $75K – $200K
Large and ‘Jumbotron’: $250K – $1M+
Outdoor – High School Level
Generally: $150K+
Small: a 10’ x 15’ display (usually the smallest of outdoor video displays), approximately $150K all-in, installed
Medium: $250K – $500K
Large: $500K+
How Do Schools Get Video Scoreboards and Jumbotrons Funded?
Schools are no longer letting higher costs of LED Video Scoreboards stop them from moving forward with solutions that enable so much more than keeping score. Daktronics, notably with the rapidly growing Dak Classroom program, is industry-leading in development of new ‘student pathways’ for creative, technical and business applications of event-production.
Plus, schools that purchase a video display from Daktronics receive Daktronics Sports Marketing (DSM) services for free, helping secure sponsorships and increase advertising revenue, at an average of about $40k annually. There are often local employers, influential individuals or school boards that will provide installation funding in return for naming rights, branding and promotion during games.
Some Funding, Cost-Offset and Value-Added Approaches to Video Scoreboards:
Schools and Sports Venues of All Sizes Are Surprised by Continuous Benefits of LED Video Scoreboard Opportunities
Today’s LED Video Scoreboards do so much more than keep score. They help a school grow, connect with the community, entertain fans and attract enterprising students. Video scoreboards can immediately provide the benefit of keeping score for multiple sports (i.e., football, baseball and track-and-field), while providing value-added content, such as player profiles and stats. They can also be used for crowd-rousing graphics (“MAKE NOISE !!!”) and revenue-generating advertising. But the most rewarding benefits of installing video scoreboards (and perhaps campus-wide LED screens, all connected and controlled wirelessly with software) … are those that engage students and grow enrollment with opportunities in production, creation, management and engineering. What is one student success story worth? As much as we still love our old scoreboards, they never did that.
Contact us at Scoreboard Enterprises to learn about pricing, options, benefits and opportunities of installing LED Video Scoreboards and programmable campus-wide LED screens.
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